A persona is a representation of a user. A good persona should be based on interviews with real customers. A persona then has the ability to help design teams empathise with the user and appreciate their frustrations and difficulties.
Digital Transformation 2016 was one of those awesome events when a bunch talented people get together and talk. In our breakout session I shared how to understand a problem fully before starting to design the right solution.
A storyboard is a method in which to illustrate the interaction between a person and a product. They allow a team to visually map out and specify how a user interacts and reacts to a product whilst considering additional external factors.
Here’s our round-up of the best business and UX strategy links and resources January 2016. This month features insights and learning from Folding Burritos, UIE, UX Matters, ShakeUP and Nielson Norman Group. Happy reading!
Living in the digital age, a restaurant’s website has become the customers first point of contact. So, it is vital that it is user friendly and easy to navigate. The online booking system should be fool proof. But how often are they?
Here’s our round-up of the useful and interesting User Experience (UX) Design links from January 2016. This month’s insights from UX Booth, Conversion XL, Nielson Norman Group and the Baymard Institute. Happy reading!
Merry Christmas and thank you for an amazing 2015! It has been a busy year for us at Border Crossing Media with some really exciting work, great clients and some really fun events. We wanted to take a moment to thank all of you.
With only 2 days until the big event we had to share the big man’s persona from our Service Design workshop. With more names than most, and nearly a millennium of spreading goodwill at Christmas, Santa Claus needs to stay on top of his game.
You may not have heard of our third persona from SANTA Inc. But believe me, without this guy, noone would get their presents on time – if ever! Bernard has a tricky job, keeping his team of over 1,000 elves productive and focused.
Ensuring success as the number 1 Christmas provider for nice children year on year requires strength in leadership and a strong head for numbers. Our second interview was with our project sponsor Mrs Claus.
Here’s our round-up of the useful and interesting User Experience (UX) Design links from December 2015. This month’s articles and insights from A List Apart, Nielson Norman Group, Google Ventures and UX Booth. Happy reading!
This autumn we were commissioned by a family company run out of the North Pole. Whilst they have been delivering Christmas cheer for centuries they were concerned by the wave of internet disruption to their traditional business model.
Discuss the outcomes you need to achieve with a user experience specialist.
