It might seem like a bold choice to give a talk about how people don’t care about digital transformation at a Digital Transformation Summit, but as an expert in User Research, Esther Stringer knows the importance of ensuring stakeholder buy in and giving users what they really want and need – something that works. This post gives an overview of the talk and its key takeawys.
Remember the old adage: “Never work with animals or children”? Well here’s a high-level overview of how to successfully conduct user research and testing with children.
UX Scotland 2014 announced their call for speakers a few months ago. Even though things have been incredibly hectic of late we knew we had to make the time to get something together for this year’s conference.
Businesses often throw themselves into web design or web development projects. It may take a while for it to happen but once a project is green-lit there’s normally a mad scramble to compile requirements, source quotes and kick-off the project as quickly as possible.
In a previous post, What is getting tacked on to your brief?, I outlined some of the problems we are increasingly coming across in the briefs we receive. This is a universal problem that doesn’t just affect us.
This is a question we are often asked by prospective clients. Normally a quick conversation is enough to convey its importance and the fundamental role it plays in the design and technical projects we undertake.
We always prefer to work with a design team throughout a project but when this isn’t possible we’ll provide as much help as we can. More often than not this entails providing guidelines and prototypes that showcase potential improvements.
VoC’ or ‘Voice of the Customer’ reports are becoming an increasingly popular topic. But what is a VoC report and do you really need one?
Discuss the outcomes you need to achieve with a user experience specialist.