User testing: radical innovation through human insights

On September 20th 2019 User Testing will be hosting, Radical innovation through human insights. User Testing will share key insights from their UK financial services customer study and host a panel discussion with industry leaders in CX.

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User Research Links & Resources: June 2016 Round-up

Here’s our round-up of the useful User Research links that we have come across in June 2016. Great actionable advice from some of the best in the industry. Featuring Nielson Norman Group, Andrew Chen and Medium. Happy reading!

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Mobile user experience (UX) for journey planning apps

The latest versions of Transport for Edinburgh’s (TfE) journey planning apps are available to download from the App Store and Google Play. Shameless plugs aside we wanted to share what it’s been like working with Lothian Buses’ team.

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User Research Links & Resources: April 2016 Round-up

Here’s our round-up of the useful User Research links that we have come across in April 2016. Great actionable advice comes this month from User Focus, Nielson Norman Group, Andrew Chen and Baymard Institute. Happy reading!

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User Research Links & Resources: March 2016 Round-up

Here’s our round-up of the interesting User Research links that we have come across in March 2016. Great actionable advice and insights from UserFocus, Nielson Norman Group, UX Matters and Baymard Institute. Happy reading!

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Using personas for your digital transformation

A persona is a representation of a user. A good persona should be based on interviews with real customers.  A persona then has the ability to help design teams empathise with the user and appreciate their frustrations and difficulties.

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Service Design for SANTA Inc pt. 4 – The Big Man

With only 2 days until the big event we had to share the big man’s persona from our Service Design workshop. With more names than most, and nearly a millennium of spreading goodwill at Christmas, Santa Claus needs to stay on top of his game.

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Service Design for SANTA Inc pt.3 – Production Crew

You may not have heard of our third persona from SANTA Inc. But believe me, without this guy, noone would get their presents on time – if ever! Bernard has a tricky job, keeping his team of over 1,000 elves productive and focused.

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Service Design for SANTA Inc. pt. 2 – COO Mrs Claus

Ensuring success as the number 1 Christmas provider for nice children year on year requires strength in leadership and a strong head for numbers. Our second interview was with our project sponsor Mrs Claus.

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User Research Links and Resources: November 2015

Here’s our round-up of the interesting User Research links that we have come across in November 2015. Great actionable advice and insights from the best including UX Matters, UserFocus, Uber, 24 ways and Wharton. Happy reading!

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User Research Links & Resources: July 2015 Round-up

Here’s our round-up of the useful User Research links that we have come across in July 2015. Great actionable advice from some of the best in the industry. Featuring UX Booth, Folding Burritos, UserFocus and Google Ventures. Happy reading!

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User Research Links and Resources: May 2015

Here’s our round-up of the useful User Research links that we have come across in May 2015. Great actionable advice from some of the best in the industry. Featuring UX Booth, Baymard Institute and Medium. Happy reading!

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